MEET THE FOUNDER
how it all started
"We respect that our partners are operators,
leaders and visionaries
that need to be supported and advised in the areas of marketing - it’s a constant changing industry and it’s our job to keep them abreast of what’s happening, not sit on the sidelines and collect a monthly retainer."
Lawson is a marketing professional with nearly 20 years of experience in marketing and business development. She has worked with brands such as M&M Mars, Louis Vuitton, Mercedes-Benz, Lancôme, Red Bull, Nespresso, U.S Open, Microsoft, Best Foods, Benihana, Charles Schwab, Bentley North America and many others.
Lawson also serves as the CMO on the Las Vegas Business Academy, a non-profit organization committed to developing the next generation of Las Vegas business leaders.
Having been on the client side in several different roles, Lawson felt there was a need to create a “partner” style relationship versus the traditional “client” relationships most agencies have with businesses.